LONGFOR FOREST

The project is the work of No. 2 of Zhaohu Mountain of Longhu Group. The project takes the prosperous big city to talk about the future of the era, with an innocent forest meeting in the realm of everything. The city meets and asks about the new peak of the future. Lin Yincheng's heart combines traditional culture with the concept of modern human settlements. It is fresh and refined and self-contained. In order to obtain everything, the forest and the city can be merged into a new chapter. The lush green, full-eyed reflections in the scorpion of friends and relatives, the waterfowl swept over the turquoise lake to pick up layers of ripples, disturbing the shadows of a lake, laughing and jumping in the lake and the air, in harmony Greet a fresh life in the sun.

The architectural design seeks inspiration from the mountains of Chongqing, combined with the topographical pattern of the project, aims to create a pure low-density community that “can enter the WTO and enter the world”. The unique geographical advantage of the mountainous terrain of the project has brought a unique spatial layering to the project, presenting the architectural concept of “hidden city” among the dust forests. The project uses silver aluminum panels and light blue glass construction materials, and the shape is square and straight, adding a touch of spirit to the building. The fine details of the door, roof, wall, balcony, line feet, etc., purely simple façade processing techniques, ultimately make the building itself a refined and elegant style. In the world, in the dusty forest, with the sensibility of art, the beauty of the aesthetics.

The project extracts the agility and openness of the combination of Chinese and Western styles in Yuanmingyuan, supplemented by modern aesthetics to create a landscape of mountains and rivers. The landscape planning of courtyards and gardens is dominated by the pattern of large courtyards and mountains and rivers, with lines as the main decorative elements, from the lines. Interspersed with intertwined visual perceptions, incorporating the concept of “forest” into furniture and sculpture. As the main color of the project landscape, the cool color material echoes the architectural style of the project, creating a landscape atmosphere in the city, and the ingenious changes of the details give the audience a sense of relaxation from the world.

Such a "sen home", how should we identify it? In order to distinguish it from the many people's artistic stylized designs, the project logo needs to be fundamentally returned to the true and natural sensory experience. As a result, the design of the logo will take advantage of the characteristics of “pure” and “natural” to create a feeling of returning to nature.

Based on the concept of “returning” to the project, we hope that the logo will convey a natural feeling of calmness and warmth. After studying the landscape architecture text, the concept of “natural growth” in the landscape design is extracted, and the logo is grown in nature like the surrounding plants. Plant growth is inseparable from the nourishment of the sun, and light sources at different angles can also bring different visual impact to the logo. The breeze is over the gap, the shadow is turned into light, and the immersive static light is used to create a natural view of “the mottled tree shadows under the sun form a spot”. The logo is highly integrated with the overall environment, inadvertently conveying the rustic and natural Senju feel.

In addition to the natural oxygen bar, the whole project demonstration area is the most characteristic and most striking artistic highlight, which is the 5M high black stone wall at the entrance. Logo design as a complement to the function and art of the project space, the source of the logo material continues the unique features of the project. However, in the construction process, there are certain restrictions on the cost of stone and the production process. After the structural engineer and Party A communicate and negotiate, the designer replaces the original black stone with chaotic black semi-dumb stainless steel. Logo design form: black imitation stone + primary color stainless steel branches. Through the expression of the tangled vines, both functional and artistic expressions are taken into consideration. The name of the door at the gate is made of rustic primary color stainless steel, and the night light is gently radiated from the back to convey the sense of tranquility.

For the overall environment of the project, the volume of the logo needs to be removed from the conventional design to avoid the pressure caused by high scale. We choose a more intimate, natural, low-scale volume. Utilizing the earthy texture of imitation stone and the details of the functional information of the vines, the design of the whole logo is integrated with the surrounding natural environment. Close to nature, return to the heart. Isolation of the city from the door, in the high wall of the secret, let the body and mind return to peace. In the noisy city, there is a pure land that can heal the feeling of loss after people are busy, leading people to enjoy life and experience the joy of life. It evokes the initial expectation in our hearts and the longing for natural life, and creates a vision for a better life in the future.

项目名称：龙湖·尘林间 longfor forest

项目业主：重庆龙湖创鑫房地产开发有限公司

景观设计：JTL Studio Pte. Ltd

室外软装：盒子设计

建筑设计：上海成执 CHALLENGE DESIGN

标识设计：蒋萌，唐飞华，杨扬，张洪涛，王辰橹