PEKING UNIVERSITY EXPERIMENTAL SHOOL

PEKING UNIVERSITY EXPERIMENTAL SHOOL affiliated to Peking University is a new international school integrating kindergarten, elementary school, junior high school and high school. Committed to building an international boutique school with the spirit of Peking University, the accumulation of Chinese traditional culture and the competitiveness of sustainable development.

In the early stage of the design of the project, we made an in-depth analysis and interpretation of the cultural characteristics and historical origins of Jiaxing. The architectural characteristics of the Peking University’s affiliated high school, campus culture (slogan – the spirit of Peking University continues here) A preliminary understanding and experience. After conducting a comprehensive macroscopic understanding and analysis, we made the overall positioning of the project. On the basis of the architectural landscape reflecting the regional culture and historical feelings, the sign echoes the school VI system to highlight the modern vitality of the campus and create A school atmosphere that blends tradition with modernity.

In school, books are the ladder that guides people's progress. We compare the school to a thick book. If you want to find a certain knowledge point, you can bookmark and index it. The sign also carries the index function in the school. It guides students to walk through the campus. Destination, so in the sign design, we continue the design concept and form of the bookmark.

On the basis of the modern positioning of the overall positioning, the color distinction is made between the elementary school, junior high school, high school and administrative building. The bright colors not only echo the school VI system, but also reflect the vitality of the teenagers in the school. At the same time, it has a strong visual collision with the elegant and elegant campus construction environment. It is a powerful demonstration that the Jiaxing Experimental School affiliated to Peking University is a famous school with traditional culture and modern international vision.

We hope that the internal sign of the kindergarten is interesting, lively and mellow, which can make the children clear and easy to understand. Therefore, in the early design considerations, the cartoon auxiliary graphic icons are integrated. The materials echo the interior and choose softer. The logs are paired with cartoon colors, warm and lively.