ANBANG INSURANCE SHANGHAI ZHANGJIANG SUPPORT CENTRE

Anbang Insurance Shanghai Zhangjiang Rescue Center Project is located in Zhangjiang

Hi-Tech Park in Pudong, divided into 2# and 7# plots.

The building uses water ripples as the basic elements to form a mesh-like building form,

which is layered and slowly opened. It can be said that it is a realistic form of the Internet.

The landscape design also uses the element of water ripples, and incorporates the concept

of golden wheat ears, making the whole environment self-contained.

In the sign design, we extracted the full shape of wheat, simplified it into basic modeling

elements, and retained the curved design, making the whole design simple and generous.

The internal sign of the office area is abstracted into the basic shape of wheat, harmonious

and unified; through reasonable planning So that the two plots reach a reasonable layout,

the flow of people is clear, and the role of the brand image is achieved.

The entire project is closely related to Anbang's corporate culture and water culture, home

culture and Internet culture, both in terms of architecture, landscape and sign design.